Wednesday May 25, 2022

Pichz Maestro a Visa Electron

The rapid development of the MasterMoney and MasterDebit debit cards, together with the change in European banks, led to the introduction of electronic euros in the late 1990s to the creation of a completely new debit card. MasterCard and Eurocard have decided to create a common worldwide online debit card, which would be authenticated with the help of a signature or PIN.

There were several basic conditions for this goal:

1. Vtina client bank pouvala her ATM cards (MasterTeller, Cirrus, ec).
2. The number of shops equipped with payment terminals developed rapidly, even though there were a small number of them so far.
3. Clients and traders were used in the US and the euro in Europe used to use for signature transactions.
4. In 1988, MasterCard bought a globe with a Cirrus ATM, which was to provide new debit cards with cash access.
anytime, anywhere.

A new debit payment card was launched in the United States in 1991 under the name Maestro. At the end of 1992, the associations MasterCard and Europay (formed in 1992 by the merger of Eurocard and eurocheque) founded Maestro International. Both HV companies had 50%. However, for some European banks, there has been a long-term relationship with the concept of the euro as a European payment instrument, which is why the European version of the edc (electronic debit card) has emerged.

Edc cards were only valid in Europe and banks were able to better differentiate clients thanks to the offer of European or global cards. This idea has only been applied in Germany in a hurry (sometimes the edc humor cards were called electronic deutsche cards), while most European banks issued only Maestro cards. In case the Europay member bank preferred the Maestro system, it had to display the edc logo at least on the back of the card. The edc card ended its short existence in 2000, when its logo on the cards was replaced by the Maestro logo.

In the 1990s, the Maestro debit card became the most likely electronic debit card in the world. In 1993, these cards were first introduced in Europe (Czech Republic), Asia (Malaysia) and Latin America. A year later, the number of card issuers baked 1,000 banks (the 1000th issuer became Marine Midland Bank in the USA) in 25 countries and grew rapidly. Thus, MasterCard supported the introduction of a new debit card in the United States with an extensive advertising campaign, the largest that banking associations have ever carried out on debit cards.

Do you think that the platebnch card is forever? Test yourself!

In 1994, a campaign was launched highlighting the benefits of Maestro cards: an online debit card with an extensive store, the possibility of signing or PIN transactions, access to worldwide Cirrus ATMs. A year later, another campaign followed and the campaign was launched, with the aim of sharply increasing the number of shops where it was possible to pay with Maestro cards. The campaign closed for the England World Cup98, where Maestro became the Official Debit Card.

Thanks to their technical concept and clear marketing, Maestro cards have become the most important debit card in the world. In 1998, it was used by 445 million clients and 2.7 million shops received it. In 2002, it was 723 million cards and 6.3 million trades with 2.2 billion transactions. In the late 1990s, Maestro International announced its change for security reasons until 2002, from verification by signing to the mandatory use of a PIN. Until now, the PIN was only used where the store was equipped with a keyboard for its back, but only if the bank recorded an instruction to use the PIN on the magnetic stripe for this case. With the introduction of the obligatory use of PIN for Maestro cards, MasterCard is significantly different from the VISA association, which uses a unique signature for its VISA Electron global card.


In the 1990s, VISA introduced three debit cards: VISA Debit, Electron and Interlink. The Interlink system was founded by a group of California banks in the 1980s, and VISA USA bought it from them in 1991 with the aim of building a nationwide network. Interlink is an online debit card with verification of client identity using only PIN. In 1993, 555 US banks in the 48 states issued 25 million and received about 30,000 transactions. A year later, Interlink cards crossed the border of the United States and began to be issued by banks in Asia and the Pacific.

In 2001, 63 million Interlink cards were issued, with which clients made 352 million payments worth USD 11 billion21. The VISA Debit card spread in the United States in the 1990s, where 115 million were issued by the end of 2001. British banks introduced it under the VISA Delta brand in the late 1990s.

Globln debit card VISA became a card in the late 90’s Electron. This is an online debit card, in which the client’s integrity is verified similarly to credit cards with the help of signing, and it was spread mainly outside North America. In 1993, VISA members issued more than 220 million Electron debit cards in 30 countries, including the development of countries such as Spain, Brazil and Mexico, and accepted 300,000 stores.

In 1996, VISA changed the strategy of its brands for by-products. The weaknesses of VISA were evaluated so large that it was possible to connect other products without compromising the image. This created new features of the VISA Plus, VISA Electron and VISA Cash products. The combination of the word Electron with the VISA logo was one of the factors that helped the further growth of this debit card.

Excerpts from the book
Pavla Juka: Encyclopedia of Payment Cards

1. dl: How to pay securely on the Internet?

Step 2: How did the river come about?

Step 3: How did the pensions come about?

4. dl: How banking originated

5th dl: When did the papyr pension arise?

6. dl: Pensions and echoes: when was the crown created?

7. dl: How are banknotes printed?

8. dl: Protection of banknotes against counterfeiting

9. dl: How and where the payment cards were created

10. dl: How payment cards were created-II

Debt 11: Who issued the first universal payment card

Debt 12: When did banks start issuing cards

13th dl: How MasterCard cards were created

14. dl: How the VISA cards were created

DL 15: The role of payment cards in Europe

16. dl: Payment cards in Europe and their arrests in R

DL 17: What caused the boom in payment cards

18. dl: Payment cards: magnetic stripe

19. dl: How to make cards

Year 20: How the first ATMs were created

21. dl: New generation ATMs

22. dl: Since when do we pay in stores by card

23. dl: How payment terminals have evolved

Step 24: How the first debit cards came into being


ryvek is from the bookEncyclopedia of payment cardsvydan nakladatelstvm City Publishing, who published publications in the FINANCE edition such as:
Make a investment, 2nd born ed
Investovn pro zatenky
Financial Mathematics Pro, 5.vydn

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